Traditional Chinese Medicine (TCM) is a 5,000-year-old holistic approach to health. It’s founded on ancient discoveries, but the techniques remain as relevant today as they were generations ago. Perhaps even more so, considering TCM’s focus on balance, personalization, and harmony.
In a world filled with stressors, our health often succumbs to environmental hazards. Can’t sleep. No energy. Libido plummets. Our mood and weight on a yo-yo string — constant ups and downs.
What if a new — and at the same time, ancient — way of thinking could complement your current approach to health and wellness?

Why Traditional Chinese Medicine?
At its core, TCM believes in balance. You might be familiar with Yin and Yang. They’re two opposite but complementary forces working together in balance. The goal? To create a perfectly harmonious state within our body and mind.
Taken further, your Qi (pronounced “chee”) is the life force that flows through your body. Feeling sluggish? Finding it difficult to get a good night’s sleep? Struggling to drop a few pounds? Qi deficiency could be a culprit. Of course, so could your blood pressure, cholesterol, or waist circumference, as you may have discussed with your doctor.
Traditional Chinese Medicine, as you’ll read below, is ideally a complement to (not a replacement for) Western medicine. Nevertheless, TCM and its personalized approach could be a valuable tool to add to your health-related toolbox.

East Meets West for Better Health
Western medicines, by design, work for the majority, but not for everyone. Traditional Chinese Medicine, on the other hand, personalizes the treatments. Tools such as herbs, acupuncture, foods, physical therapies, and more, are blended and tailored to the individual. TCM includes a concept called “syndrome differentiation,” meaning identical ailments could require different healing approaches. Just because two individuals suffer from the same disease, TCM physicians see each patient as having a different syndrome.
Yet, it’s important to understand that TCM doesn’t work alone. Think back to Yin and Yang. Only when Western medicines, thinking, and treatments are blended with TCM’s time-tested techniques can individuals truly experience optimal health.

To Learn More About Traditional Chinese Medicine…
Yin Yang You is a new book written collaboratively by leading medical experts in China and the United States. It examines how our health can benefit from incorporating centuries-old Traditional Chinese Medicine techniques with Western medicine.
Instead of pitting East vs. West, Yin Yang You explains why the future of medicine should use both methods for overall health, wellness, and longevity.
Authors Dr. Anlong Xu, the president of Beijing University of Chinese Medicine, and Dr. Mehmet Oz, Emmy Award-winning host of “The Dr. Oz Show,” collaborated with researchers and scientists across two continents to better understand how TCM can optimize our health for the world we live in today.
The groundbreaking, eye-opening user’s guide to TCM will be launched at the Concordia 2021 Annual Summit on Sept. 21, 2021.
“Our Main Stage at this year’s Annual Summit will address the different ways in which we can advance societal health and wellness,” said Matthew Swift, Concordia’s Co-Founder & CEO. “We’ll hear from high-level speakers, including Dr. Oz, who will explore the benefits of alternative healing, the future of healthcare, and more, as well as launching one of the most highly-anticipated books of 2021.”
You’re able to pre-purchase Yin Yang You: Biohacking with Ancient Codes online. And follow Yin Yang You on social media (Facebook, Instagram, and Twitter) to learn more.